黑眼圈

Tag: Feminism

Ugh.

This ad stopped me in my tracks yesterday, and not for positive reasons.

25052009550webWith the Aware EGM still fresh on people’s minds and the subsequent fallout still occurring, it’s hard not to draw the connection to the tagline. If it wasn’t meant to be a reference, the timing is still unfortunate and its message still left me feeling disturbed.

The ad is just one in a long line of ads and products that continually condescend women in their attempt to sell to them. The campaigns and product ideas often ring hollow and sicken me, even if they attempt to be tongue-in-cheek or cynical.

Stereotyping women negatively –  that women only care about shopping and turn violent and aggressive over things on discount. Surely I have encountered such people, but it isn’t just the women who are rude and nasty.

Reinforcing the misogynist idea that women should not be aggressive, but instead and nicely primped and soft spoken. Fighting makes you ugly! Anger will give you wrinkles! Here, buy this anti-wrinkle cream!

Indulgence in materialism is the key to buying some modicum of happiness — or should that be world peace?

Underneath this, there is a strong implicit notion that because you are a woman, all of your problems can be remedied by trips to the mall, shoes, or chocolate.

While we’re on the topic, I’d like to add that as a woman, I have no interest in: pink gadgets, pink appliances — as if I could never use a wok that’s black — flowers and ruffles, sparkles, chocolate-whatever, calorie-counting tools, references to Sex And The City, etc. I don’t need to have objects covered in pink glitter or a photo of Sarah Jessica Parker holding the object to be able to tell that I am supposed to buy them. Thank you very much.

Lessons For Girls

Via the Glass Castle blog: lessons for girls

A collection of posts and essays by female academics and feminist bloggers. Some of which I know; some I wish I’d known earlier instead of having to find out on my own the hard way; and others new to me, and I’m glad to have read about it now.

Excerpts:

1. It’s okay to be angry.

Girls are subjected to an impressive load of anti-anger propaganda. Snow White and Cinderella, at least in the mid-century modern Disneyfield versions we’re stuck with today in U.S. popular culture, are both specifically praised for remaining sweet and good-natured in spite of the fact that they’re turned into indentured servants by their stepmothers.

2. It’s okay to opt out of toxic situations and conversations.

Opting out doesn’t mean that you’re weak, nor does it make you a bad person. [...] it is not our responsibility to opt in and to engage in toxic situations or conversations.

3. On Pity

pity is the first step in the creation of any abusive relationship. As a child, the children we were supposed to play with out of pity were the abusive ones. Because we had been so exhorted to pity these children, we then felt guilty and conflicted about noticing that they were abusive.

4. Be Independent

Boys never are raised to think someone is going to take care of them. Girls need to always think in terms of supporting themselves, owning their own property, having their own bank accounts and lines of credit, paying their own way.

Instead, we are raised to believe that men will buy us dinner, movie tickets, gifts, a home, car, clothing, vacations. They will make the big bucks: Whether we work or not, they will be capable of and responsible for supporting the family. This is nuts. This leaves girls dependent, and in an unhealthy marriage it means women will be trapped.

5. Trust Your Instincts

I have one more: trust your instincts. By that, I mean judge people based on how they treat you, not based on hypothetical models of how people behave.

6. No Apologies

After reflecting on these posts, I realized that I’m apologizing too often. I’ve earned my position as Kick-Ass Lecturer through hard work and nothing else. No one gave me anything. I’m not sorry for being good at what I do.

7. It’s Okay If Not Everyone Likes You

find the friends who like you no matter what, who like you even if you want to write science fiction or collect rocks or wear weird clothes or be friends with the odd girl in the corner. I will tell her not to do things simply because a friend told her to because she’s afraid of not being liked, of losing that friend. Friendships based on mutual support are longer lasting and healthier than those based on weird co-dependent feelings. I see too many of these among girls, many based on this need to be liked.

8. You Don’t Have To Be A Mom

reproduction is yet another arena in which girls are given such a strong cultural message – that to be a “true woman” is to be a mom, that having children is a woman’s greatest possible destiny and the fulfillment of her true essence, that childless women are “bitter” and “selfish” – that it has become nearly impossible to make an informed choice about whether or not one wishes to become a mom. And, of course, these expectations are highly gendered: while some boys or men are encouraged to become dads, there is no parallel discourse that posits that reproduction is necessary to their personhood, in the same way that there is for girls and women.

I have joined Aware.

I would like to thank Dr Thio Su Mien for inspiring and provoking me to action.

In my teens, I used to be very apathetic — about feminism, activism and advocacy. I couldn’t really see what the fuss was about. However, in the last several years, I have saw, read and experienced things that have led me to feel strongly about gender equality and women’s issues, and the importance of comprehensive sexual education for local youths, amongst other things.

Since then, I have always admired and thought well of Aware and the work that they do, but did not see a need for myself to join — I thought that I wouldn’t be able to contribute much. Recent developments have proved that wrong. It is important to make a stand for things we believe in. If we do not speak out, we may find that one day it will be taken away from us.

This statement by veteran Aware members aptly echos what I feel about the matter. Also, An Ethicist Speaks Out.

A few of my friends and I will be going to the EGM on May 2nd. I was still willing to give the new exco a chance, to wait and see, and not get involved. But, after watching the TV interview with the new president and reading the transcript of their latest press conference, I am now convinced otherwise: that this new exco runs counter to feminism and equality for women, and it is dangerous and damaging to let them continue.

I feel that it is highly important to preserve Aware as a secular, non-discriminatory group for gender equality. It is about being non-judgmental and inclusive and helping all women regardless of their race, religion, sexuality and backgrounds. If you feel similarly and are eligible for membership and a vote, I urge you to please join AWARE and cast your vote. See here for more information.